We’ve trusted ERA Plastic Surgery as the go-to place for our children’s stitches for years–and now they’re also the most trusted source for cosmetic procedures too.
Some cuts aren’t a big deal. The baby bumped into the bookshelf, the toddler fell off the stool, the school-age boy ran a little too fast to second base. You take a look at the cut and breathe the sigh of relief we know all too well: a bandaid and we’re okay. But for some cuts, you know you’re going to need more help. And if it’s one of those, and it’s in a noticeable location or seems like a big deal? You’ve always gone straight to Ester Raizy Akerman, PA-C.
Why? Because that’s just where you go when you need an injury to be treated so well, that by the time it’s healed you won’t be able to tell where it was. It’s where you go (and whether or not you’ve lived close, it’s where you’ve always gone!) to get stitches done so perfectly that your panicked-sinking-feeling fades away.
Now? Ester Raizy is taking her expert level of skill and care to a new area: cosmetic procedures for women. Ester Raizy’s level of skill is unmatched: she’s the one who’s been making injuries disappear all these years. She’s more than just a qualified PA: she’s an artist who uses her talents and skills to gently take care of your beauty treatments.
Who would we trust to take care of Botox, fillers, and more? Someone who’s proven herself, time and time again. ERA Plastic Surgery just opened a gorgeous new office in Lakewood, and we were so excited to take a virtual tour. It’s tranquil, serene, and just so calming.
I mean, how beautiful is this? Whether you’re looking for something super small or something bigger, ERA Plastic Surgery is the place to get it done. With warm, qualified staff and Ester Raizy’s magic touch, you’ll leave feeling amazing!
Check out some of Ester Raizy’s work on Instagram @eraplasticsurgery, or give them a call at 732-730-7333 to schedule a consultation. There are daytime and evening appointments available to best suit your schedule, so don’t wait! Visit ERA Plastic Surgery for the cosmetic procedures you’ve been pushing off, done by someone you can trust.
Really? This is disappointing on this site
Exactly
I can’t believe BCP is promoting things like Botox, we have enough secular influences in this area, I wouldn’t think it would be coming from YOU!?!
I’m so curious- why is Botox different than spending money on anti-aging skin care products?
I know people who spend thousands of dollars a year on creams and other treatments… I think every woman, no matter her age, cares to not look “old” before she needs to, or at least appear younger than they are.
The same way they care to put on makeup before they leave the house…
I think it’s easy to “bash” this, but thinking about this from a young person perspective, I really don’t see the difference.
I expected more from BCP. I can’t believe this is becoming normalised in the frum community and that you are playing a role in that . I’m truly disappointed.
It’s all the same at one point. Non-stop advertisements, turning every yom tov into the ultimate in gashmiyus and spending and now this. BCP has turned into an uncomfortable space for me, a yeshivish, kollel wife.
The difference is that with Bo
Actually this is a service I’m looking for and I’m grateful to BCP for giving me this recommendation for a place you trust. We’re not all the same and when I read some ridiculous ads about gashmius that I don’t need (and can’t afford) (and can’t afford to need) I just roll my eyes and scroll. Feel free to do the same here if this isn’t for you. Just don’t wrinkle your forehead too much, especially if you’re not planning to use Ester Raizy 😉
Oh man.
This is the second comment I’ve posted on BCP in the years I’ve been scrolling and enjoying, I’m a little sick to my stomach to see this advertisement.
I really thought much higher of you guys…
Beyond disappointed that BCP is serving up this kind of advertising as an article. Seriously? Botox? This is what your readers need to see from you?
Thank you!!!!!! Just ignore all the naysayers!!!! Between carpools rock And they deserve to advertise even though it’s Botox!!!!! So thankful for all the tips, tricks, recipes, and what not on this site!!!! Biggest fan ever even with Botox!!!!
I agree that this is disappointing, this is not up to the standard that I would expect from BCP.
So pathetic when I heard Botox and fillers were becoming the new norm in lkwd I was sick to my stomach how low can klal yisroel go
No, no no….. I want to be comfortable in my own skin! I want my daughters to love themselves, and feel confident in the beautiful image that Hashem has created them in…. But how can that ever be, if they see the frun world chasing, chasing, chasing…. After what? A perfect image? How much farther are we going to go, and at what cost?? And I don’t mean financially (though that’s a concern, too) How can we raise emotionally healthy girls when everywhere we turn – even places we trust for great advice, like BCP, is now promoting the idea that we can never be good enough, age gracefully, without the pressure to be and look perfect? I am so sad that this is the road we are taking….
And I’d like to add that Ester Raizy’s work certainly serves a purpose! For someone who has a defect, or has had an accident, a skilled plastic surgeon can restore confidence and function to someone who had lost them. But Botox and fillers fall into a different category. They are being marketed to the typical frum woman who otherwise should be happy and satisfied with her own face and body! Why are we changing that?? why are we creating a standard and normal that is very much not normal? It is normal to age! It is normal to have imperfections! What are we doing to our culture?
While I too am very surprised to see a post like this on between carpools, it also pains me to see such strong comments against the BCP team. Let’s try to state opinions respectfully and calmly, in a way where we can convey our thoughts, but also where feelings won’t be hurt.
The advertisement normalizes cosmetic surgery in a manner than is contrary to Torah Values. I realize it’s “just an advertisement”, but it is in poor taste.
While I usually refrain from posting any negative comments, I too, believe that the editorial board should be coming forward on this one. It is indeed sad to see that this is where we are at, marketing this to the regular frum woman, yeshivish/chasidish/heimish, as if this is the the norm.
Our natural inner beauty has a hard time shining when we we work so hard to assume the synthetic beautifying culture of the secular world. Indeed, it rings familiar of Yavan and the Misyavnim, R”L.
Well said.
I’d prefer to see some before and after pictures and testimonials instead of empty rooms.
Chas v’shalom!! It’s not tzniyus to post pictures of frum women, and this is a frum website!! Those things are just not done!
However…Advertising ways to create a standard that’s impossible and high pressure…that’s perfectly fine, and totally within the purview of a frum homemaker’s website:)
I’m torn! I think that ultimately this advertisement could have been done in a better way with a better headline.
I appreciate the niche BCP fills with practical tips for the everyday life of a frum woman.
But if we’re all willing to be honest, this is perfectly on-brand for BCP. A huge element of the brand is how to get that ‘just right’ look – whether it’s in home organization, plating, party-planning, or clothing. If our homes, tables, parties, closets, shoes, baby bibs all need to have the right look, then so do our faces.
While BCP shapes our interests and sensibilities, it also reflects our interests and sensibilities. When we so eagerly consume endless content about the ‘just right’ look, we’ll continue to learn about the many many many ways we can sacrifice our time, money, and values in pursuit of the ‘just right’ look.
Absolutely true.
very well said, BCP “brand” is all about just the right look for every thing in our life. It is no longer a comfortable older sister in your pocket feel.
Agree
I feel that this article was written in poor taste. Some of the points made were valid, but the overall tone of the article was extremely bothersome to our values.
This is sad…
i agree with all the comments. sad that the need for perfection has gone this far. But I do want to say the we used ER Akerman this summer when we had an emergency right before shabbos, and she was incredible. She went above and beyond.
I dont think these comments are very nice. BCP can write what they would like. This is their site.
You are all hitting the wrong rock. This is frum society now (or maybe just specific areas?) BCP is not posting random topics that have no relevance to people. If this is whats the latest trend among frum women then its relevant to post. The frum society has become so focused on gashmius. Its all.about how you appear. Your house, your car, your clothing, your sheitel, your makeup, and now your wrinkleless ageless (fake looking IMO) skin. Blame society, not the wonderful BCP ladies.
Only in america!!!!!
Really? Because not happening out of town. Think Cleveland, Miami, Detroit. All great places to raise children which impart true toradig values. None which are based on bank accounts or appearances. How anyone can turn a blind eye and raise children in specific communities on the east coast is not ok
People from out of town have a tendency to paint Lakewood with a broad very judgmental stroke. Some have a feeling of superiority and automatically treat everyone from Lakewood as superficial jerks. It’s a little ironic. I’ve lived in town and out of town. Lakewood and Brooklyn are large places with a large variety of people. Your comment is inappropriate.
I am actually lucky to live in ey but grew up in Brooklyn. I have family who lives in both Lakewood and oot so I have a Birds Eye view on all the gashmiyus that consumes lkwd but no other community.
Sounds right. It seems this is an especially popular topic of conversation/loshon hara/Motzi Shem ra among Americans in EY.
I am pained to see these hurtful comments against BCP! I love their site, their wonderful work, and look forward to new posts daily. This post was merely a paid advertisement. If you feel like this doesn’t pertain to you, simply skip over! Thanks again to the wonderful ladies at BCP for their time and effort in providing us with daily tips, hacks, recipes, and what not.
I don’t agree. We as Yidden are responsible for each other, especially those who have a greater impact.
BCP readers have a right to request there values be upheld, obviously only in a respectful manner.
So many women don’t feel comfortable in their own skin!
So many young married’s have eating disorders and have these beauty expectations they can’t reach!
I’m not saying this office can’t open – freedom of business, but why advertise on the BCP site?
If someone feels they really need Botox, why can’t they do their own research and go?
From my personal experience I have to say, Ester Raizy does so much more than Botox, she truly has a special touch – from stitches to ear reconstructions, and her level of dedication to her patients is unmatched. Yes, she also offers cosmetic procedures, but if you don’t want or need them, then don’t use that service. But next time your child Chas v’shalom gets a huge gash on their face or almost takes off their finger, you’ll be happy you know her name, and no matter if you live near or far, there’s no place better to go than ERA care!
I’m sure she is Amazing! Baruch Hashem, we have such talented PAs. Yes, people need cosmetic surgery for cosmetic defects or c”v an injury.
I believe the issue that I and people are having is the Botox/cosmetic part.
Wow!! I couldn’t believe all the hate ! I’m 63 years old and personally I don’t want to do any fillers or Botox but anyone who wants to do that should have the options. Bcp is doing a great service by giving over information of someone responsible and trustworthy for those that do want to do any cosmetic procedures. Why is this different than doing so many other procedures to look better , be it the sleeve or the new craze Oxempic injection. There are woman who need to do Botox for migraines, Bell’s palsy , scars etc.. That is a lifesaver for them. What does this have to do with upholding values? I think that you all have too much time on your hands and are very judgemental to write these angry responses. You read something ,you don’t like it , so what? Just ignore and enjoy what you like from the site but to respond with shock ,anger and disappointment towards BCP and to say they crossed a line is ludicrous. Having this advertisement on BCP can help many mothers who need the services be it stitches, scarring, and yes Botox for medical or gasp cosmetic if someone feels the need to do that too.
Would love someone to enlighten me…as a young yeshivish BCP reader
I have no idea what any of these things mean..
Same!
Me too! Its just too painful to see all the hurt
Can we please discuss that this article has 389 words (yes I checked) and everyone is going crazy over 2 WORDS in the whole article!!
If you’re getting so upset about that why don’t you yell about instagram?! Instagram is likely what causes people to want Botox in the first place! (No, I don’t know what exactly Botox is, but I think it’s something to do with getting rid of wrinkles) And while botox is ‘not in the Torah spirit’ I don’t think it was as rejected by rabbonim as instagram is…
Of course it was just two words. They knew that putting up an article titled BOTOX would never go over, so they hid it very well in a bigger article about other things. We all understand the marketing here.
Bcp is entitled to post whatever they want. The same way we are entitled to share how we feel. We are the consumers of their services. We should share what products we are interested. It is unfortunate if we disagree but I’m sure they got paid for the advertisement which further funds their work.
How many advertisements on here do you skip over because it’s not relevant to you? So much clothing that you don’t like, recipes that are not your style, organizing tips that are not for your home…. Come on, take this add for what it’s got. If Chas veshalom someone needs stitches, she’s supposed to be great! Take what you want from BCP and just ignore the rest as you usually do.
stupid article that just doesn’t fit this site’s reputation!
I don’t have an issue with Botox/cosmetic procedures if
Someone chooses to pursue such them but equating those
With stitches and “pushing” cosmetic procedures by way of an article that’s (likely paid) for the sake of advertising is a little much. It also feels inappropriate for a lifestyle blog to comment on a healthcare provider’s level of skill and/or qualifications….
Have you ever worn braces to straighten your teeth? Are your ears pierced and do you wear earrings? Do you wear nail polish that covers the natural color of your nails? Do you wear contact lenses rather than glasses? Does your sheitel look better than your hair does? Or does it mimic your limp or frizzy tresses? Do you wear makeup to enhance your natural appearance?
Hashem fashions each of us, body and soul, in the beautiful and unique way that we are meant to be. We do chesed, we do mitzvos, we daven, we belong to Tehillim chats. All this sustains and benefits our Neshama – the essence of who we truly are.
It is essential for a woman to have self confidence about her appearance. What is needed for every woman to achieve that self confidence is not the same.
Perhaps it is time to be less judgmental while at the same time being grateful for your personal self confidence.
Don’t see this as an endorsement of Botox by BCP. ERA care offers all
kinds of great services for all different types of people. Some want a scar fixed, some want to look younger.
Bcp is awesome!!!
I’m giggling reading the passionate comments against it. For all those who think it’s against Torah please
Post makor! In the Torah I follow, Hashem sends technological advancements for us to enjoy! He loves you! But he’ll also love u with wrinkles so whatever u choose you are amazing! Just relax the world is still amazing and bcp is also and if you don’t like the Botox idea it’s ok shaifala…you’ll be ok…no need to sweat about it…
I’ve heard this question asked to a Well known Gadol, a few years ago. ‘’is Botox in the spirit of a Jewish frum women , is it ok…’ The answer was, Botox is totally fine. We wear makeup/do electrolysis/laser… . It’s totally ok. Nothing wrong at all. Ashrecha that those who feel need it or can use it, now have a superb option. If this topic written here bothers one much, perhaps ask daas Torah, please don’t place blame on another sister.
Nobody thinks Botox is assur. It’s the idea of advertising it in a way that makes it seem like a “normal” thing that “everyone” should start doing.
If someone wants to do Botox, go for it. You can find out on your own where to go for this treatment. It doesn’t have to be advertised the same way we advertise food and clothing.
I’m shocked by this post/advertisement. BCP, you have a responsibility as influencers of frum women’s culture. Posting content like this is crossing the line.
As women we love to look beautiful. It is a deeply ingrained aspect of our feminine psyche. Aging is a painful process for many of us because aging means that our beauty is diminishing.
At the same time, aging is a gift from Hashem to remind us that our physicality is transient and the pain of aging therefore pushes us to to build up our inner world and thus we will achieve REAL happiness and enjoyment. REAL happiness is when we preserve our inner beauty and spread our love, light & goodness onto those around us.
However, we ARE physical beings and we are supposed to be connected to those parts of ourselves too . It doesn’t mean that we are supposed to be OBSESSED with our looks. It doesn’t mean that we should compromise our tznius and wear things that make us look the best we can possibly look. It doesn’t mean we should devote too much time and effort on our externals.
When we age it is a difficult thing to accept. And we want our skin to look young and beautiful for as long as it possibly can.
If someone is ok with no makeup then good for her. If someone needs a little makeup to feel beautiful then good for her. If someone needs a ton of makeup that from an objective point of view is not considered tznius then that is definitely IS an issue and she is responsible to work on herself.
If a woman feels like doing Botox and fillers to preserve her beauty is important to her and will give her more confidence to be a happy healthy person who loves the way she looks….then good for her.
Not every woman can handle aging as well as others. Many of us are sad when we look at our faces starting to sag and get deep lines…..lets face it, ITS NOT PRETTY. There are many amongst us who wear their wrinkles with pride and their fine lines are their badge of honor as it represents their age and stage and their accomplishments. Good for them!
But many of us need the externals to help us feel good internally. Botox and fillers doesn’t make your MORE beautiful. It just reverses some aging and prevents the aging process to an extent.
So to summarize, aging is a necessary part of life to remind us to focus on what REALLY counts. It’s a gift from Hashem where we are forced to go inward and tend to our internal and eternal gardens so we don’t waste our precious time on this earth. That being said as physical beings in a physical world it is a painful process that many people want to slow to the best of their abilities. What BCP was advertising is that for those amongst us who want this service getting it done by PA Esther Raizy is a very wise choice as she has proven her expertise in the plastic surgery (aka stitches and mole removal…..) field time and time again and is recognized as an expert in her field by top plastic surgeons around the US.
When someone gets Botox the patient is taking a chance that the fine needle can hit a nerve in your face. When that happens it could take about 2 -3 weeks until you start feeling numbness
On your face. Since you went for a Botox treatment about 2-3 weeks prior to feeling the numbness, people can freak out thinking you got a stroke. It takes about two months for that incorrect stab to heal.
Think twice before you want to touch Botox! A familiar patient that used a very experienced doctor.
Shocked … I don’t think is done “between carpools”
Why is everyone shocked ? What is the difference between Botox, and advertisements for covering womens hair with gorgeous long hair (that used to be someone else’s …) I’m sure everyone’s grandmothers mom would have laughed thinking most Jewish women now walk around with fake hair that is MOST definitely prettier than they’re actual hair.
Please, someone explain what is the difference between fake hair, fake nails, lash extensions, laser, eyeliner…and Botox? Botox isn’t permanent. Is wears off too, just like your wig and nails and many other things you use.
Stop jumping and judging. Judge yourselves first before lashing out at BCP .. if anyone stopped to think before commenting , you would realize that over 50 comments regarding the shock you have towards 5 Jewish women creating amazing content and allowing people to advertise their business and expertise
**is probably worse than Botox. Also guess what ?! I get Botox for migraines and severe TMJ ! And it’s finally the one thing that helped me after years of trying everything. So when this ad showed up I was super excited that I have somewhere close to go to… Botox isn’t evil! And for those who are sad “that this is the new norm” remember what your grandmothers mother would think about your non-Botox self care routine you have going on right now 🙂